U.S. City Open Data Census
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Structured data about web traffic to the city government website. Web analytics are one of the most useful datasets for understanding direct interaction between local governments and residents. Data collected using programs such as Google Analytics, KISSMetrics, or other similar programs can allow cities to make better decisions about web-development priorities based on constituent needs. In the hands of civic technologists, web analytics can also be used to advocate for better accessibility for all residents and to demonstrate challenges that both the city and the civic-hacking community should address. As an example, Code for America created a real-time analytics viewer (in alpha) based on GDS’s analytics dashboard. While it requires access to real-time data, which many cities do not yet release, it provides powerful information about actual usage for city staff who publish on the web. Ideally, information published would include data such as site visits, page views, unique visitors, average site visit duration / average time on page, bounce rate, and search terms. (More info)
| Question | Answer | Comment |
|---|---|---|
| Openly licensed | Yes | |
| Available in bulk | Yes | |
| Up-to-date | Yes | Data is from 2008 to 2017 with quarterly updates for current years. |
| Available free online | Yes | Freely available however option to create an ArcGIS Online account in order to build web maps using ArcGIS Online. |
| Available free of charge | Yes | Freely available however option to create an ArcGIS Online account in order to build web maps using ArcGIS Online. |
| In an open format | CSV, GeoJSON, JSON, KML, SHP | |
| findable | 4 | |
| findable_steps | Search keyword website analytics in https://opendata.dc.gov | |
| licence_url | https://creativecommons.org/licenses/by/4.0/ | |
| Collected by government | Yes | Shared by the DC Office of the Chief Technology Officer who administers https://opendata.dc.gov |
| usability | 3 | |
| collector_name | Government of the District of Columbia | Shared by the DC Office of the Chief Technology Officer who administers https://opendata.dc.gov. |
| characteristics | Visits — ideally with information on devices and browsers used to access the site, Page views — including number of views for top pages | |
| location | https://opendata.dc.gov/datasets/website-analytics-yearl - Website Analytics Yearly Page Landings, https://opendata.dc.gov/datasets/website-analytics-daily - Website Analytics Daily Page Views, https://opendata.dc.gov/datasets/website-analytics-yearl - Website Analytics Yearly Content Drilldown, https://opendata.dc.gov/datasets/website-analytics-daily - Website Analytics Daily Landing Pages, https://opendata.dc.gov/datasets/website-analytics-yearl - Website Analytics Yearly Page Views | District of Columbia Open Data DC |
