Website Analytics 83% open

San Francisco, CA

What data is expected?

Structured data about web traffic to the city government website. Web analytics are one of the most useful datasets for understanding direct interaction between local governments and residents. Data collected using programs such as Google Analytics, KISSMetrics, or other similar programs can allow cities to make better decisions about web-development priorities based on constituent needs. In the hands of civic technologists, web analytics can also be used to advocate for better accessibility for all residents and to demonstrate challenges that both the city and the civic-hacking community should address. As an example, Code for America created a real-time analytics viewer (in alpha) based on GDS’s analytics dashboard. While it requires access to real-time data, which many cities do not yet release, it provides powerful information about actual usage for city staff who publish on the web. Ideally, information published would include data such as site visits, page views, unique visitors, average site visit duration / average time on page, bounce rate, and search terms. (More info)

  • Visits — ideally with information on devices and browsers used to access the site
  • Page views — including number of views for top pages
  • Top searches

How open is the data?

All answers

Question Answer Comment
Openly licensed Yes
Available in bulk Yes Each year individually
Up-to-date No Latest available is annual 2016. Released as annual aggregate, not daily / weekly / monthly
Available free online Yes
Available free of charge Yes
In an open format CSV, RDF, TSV, XML
findable 4
findable_steps search "analytics" on sf data portal (
licence_url Licensing field says Open Commons PDDL license
Collected by government Yes
usability 2 Fields are easily usable but may need to combine multiple files (each file is one year)
collector_name SF Technology Department
characteristics Visits — ideally with information on devices and browsers used to access the site, Page views — including number of views for top pages
location href=""">rel="nofollow"> - overview page, href=""">rel="nofollow"> - dataset

Meta data

Data location - overview page - dataset
Data licence
Data format   CSV, RDF, TSV, XML
Reviewer   anonymous
Submitters   anonymous
Last modified   Sat Mar 03 2018 22:56:52 GMT+0000 (UTC)